New Taylor Guitars Website up and running

[greg947]

Hey everyone,
It looks like the new Taylor Website is online.  I just checked it.  Latest Wood and Steel publication also available.
I don't have any more details because I just found it.  I'm going back to check out some more of it now.

[ataylor]

Thanks for the update.

Not gonna lie, the old website wins in terms of aesthetics. The new website feels like something Fender would do.

That said, I imagine the new website works a bit better across all platforms (tablet, mobile, etc). I just wish it felt more simple and refined like the Taylor brand has been up until this point.

[greg947]

I think the new website needs to have a few kinks worked out.  It is not as easy to navigate around as the old site.  It is like some links aren't working correctly.  Hopefully, it will improve.

[S MS Picker]

Not crazy about it. Past issues of W&S limited. So much for research.
Steve

[Brian Swerdfeger @ Taylor]

Hey folks - this is just the launch version.

It's built on a new platform that we can modify, add, delete, etc.

We will be adding all of the old research content over the next weeks/months. Just like our guitars, the new site will be refined and maximized to deliver the best experience and information possible.

Thanks,
B

[miksel]

Brian,Is there a glitch in the Taylorware page?Just tried(twice) to order some items using all the same info and Amex card i have used for years and couldn't get the order to process. No biggie,i can order in a few days but just checking.Thanks for being so helpful to everyone here and taking the time to post.It is above and beyond the call of duty.Thanks,Mike Sellers

[not darth]

Hey folks - this is just the launch version.

It's built on a new platform that we can modify, add, delete, etc.

We will be adding all of the old research content over the next weeks/months. Just like our guitars, the new site will be refined and maximized to deliver the best experience and information possible.

Thanks,
B

This is good to hear, and thanks for the update.
One thing I liked about the prior format was the consistent layout on all pages (product pages) with the easy way to zip from looking at 5xx GA's to GC's etc.  And the nice navi bar across the top. 
I haven't spent much time at the new formatted site, but to me, it seems too 'busy'.

Thanks again for the info/interest!

-K

[Brian Swerdfeger @ Taylor]

Sorry, the new TaylorWare store is a month away. We were told the old store would stay working - I'll check into it. In the meantime, you can always call the 800 number and order from a real person!

The new nav is not working the way it was tested. Once on a product page it should stick to the top of any window, and the roll over/hover function does not seem to be consistent.

We've been working on it for a year, and testing for the last month, but once we moved it onto the Amazon servers we're finding additional bugs. Thanks for your patience.

[michaelw]

Hey folks - this is just the launch version.

It's built on a new platform that we can modify, add, delete, etc.

We will be adding all of the old research content over the next weeks/months. Just like our guitars, the new site will be refined and maximized to deliver the best experience and information possible.

Thanks,
B

yay

the headers & pages are nice - it seems more like viewing a page out of W & S,
rather than just looking a site on a screen (it has a 'warm & familiar' feel to it)

i like the magnify feature on the various pics, especially the PS Series, the pics are
ultra-sharp & the lighting appears very natural (even parts of the serial # are legible)

this is a particularly cool area (well, i like it anyways)
http://www.taylorguitars.com/support/owner-resources
there aren't just drop-down menus, hi-lite & click -
it is integrated, with many relevant areas that are all 'right there',
like an interactive page out of W & S & the navigation extends into
more pages, feeling very much like flipping pages in a magazine (imho)

i can see how this format & the course of navigation
would be extremely compatible with a touchscreen tablet

there were a couple of little 'nit-picky' things i noticed & it may be just me

it may be due to my computer screen size, aspect ratio or the resolution that it's
set at, but the vertical parts of certain characters appears as if they were in bold font -
for instance, the text line 'electric guitar will help' looks like electric guitar will help

when scrolling down to view the options in a series it seems like,
at first glance, that there are as many options as the series number -
for example in the 900 series, it reads  'view all 900 options'

900 options
perhaps, 'view 900 series options' or view 'all 900 series options'

overall, a very well done updated site, imho ...
the 200s will have a rosewood inner veneer this year - cool

[Jonryan]

I like it, however it appears that the specs for the ga,gc,and gs. are flip flopped around a bit im sure the gs should be the largest of the three yet as it stands it is the smallest; http://www.taylorguitars.com/guitars/acoustic/shapes

i think i have it even more switched around but if you look at the deminsions it seems off. new site though- surely will be fixed or maybe im just wrong (wouldn't be the first time )

sometimes it takes time to warm up to new things but right off the bat i like the new pictures and some of the information. I'm sure others will like it more and more the more time we have to navigate it- great job taylor!

[miksel]

Sorry, the new TaylorWare store is a month away. We were told the old store would stay working - I'll check into it. In the meantime, you can always call the 800 number and order from a real person!

The new nav is not working the way it was tested. Once on a product page it should stick to the top of any window, and the roll over/hover function does not seem to be consistent.

We've been working on it for a year, and testing for the last month, but once we moved it onto the Amazon servers we're finding additional bugs. Thanks for your patience.

    No problem whatsoever and as always, Thanks.Will place telephone order.Mike S.

[Walt Q.]

Just spent some time on the new site and I really like it. Sure, it still needs some tweaking here and there, but overall it's a vast improvement over the old site, IMO.

[byrd]

I've got to say that after a quick look, I think it's a great start!  Everything seems a little large, so it seems to be better suited to a larger screen.  I had to zoom it out a bit when viewing. 

I really like how all different specs on the guitars are intertwined.  No matter what spec is listed, ALL the corresponding models that include that spec are listed, then from any of the listed guitars, any new spec can be selected to redefine the list.  It would be cool if you could select more than one spec to be used to build the list of results (for instance if I wanted to see all rosewood bodied, GS guits, etc).  The lists are sortable, but I wish it could have a selectable format (like small icons).  The large images don't allow for much to be viewed on the screen at once.  I also like how the shape and wood info is now integrated into the guitar section and not in the separate resource section.

Overall, I find it VERY easy to quickly view and compare the various models, specs, etc.  I think it would have make sifting though all the various series and models much easier a few months ago when I purchased my guitar.

[ataylor]

Thanks for the updates Brian! Like anything new, it's going to take some getting used to. I have a feeling I'm going to much prefer the new site on the iPad and iPhone, which I can tell was a point of emphasis in the new layout and design. And you're absolutely right about refining -- I went back and looked through some of my old Taylor insider emails -- I found that the style had changed over the years more often than I thought.

Thanks again!

[Bill Evans]

Thumbs-up from me! I love the new site. I look forward to exploring it.

Bill

Shrewsbury, UK

412CE Fall 2011 Ltd.