My intent was to help the OP track down the guitar they are interested in. Not to start a taboo conversation.
See, that's an interesting comment, as well.
Why would discussing the expectation of a deep discount, simply because one is a member of a forum, be a taboo conversation?
Just wondrin'...

It is simply to help the smaller shops that aren't able to compete with shops which offer bigger discounts. It all ties in to Josh's response which he posted here. 
Actually, Condy, that has nothing to do with what I asked. Let me try another way:
Why would you expect a deep discount from a forum dealer?
Deep discounts do not help a smaller shop. In fact, just the opposite is true. Smaller shops, which enjoy neither the traffic nor cash flow as a large dealer may, cannot compete for very long if they're selling guitars at just a few points over their cost. They may land a few sales here and there but, in the long run, a dealer who's not making enough money to run their business isn't going to be in business very long. That's not an opinion, that's a fact.
I believe my question is a fair one. Why should/would/could someone expect a deep discount from a forum sponsor?
As this forum does not currently have sponsors, we should be able to freely discuss this topic without hurting any "smaller shops"...